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The new program aims to help brands incorporate more diverse representation into their marketing efforts.

The insights provide some key pointers for your seasonal planning, and where tweet activity increases in the period.

TikTok's latest report shares valuable insight into the rise of social platforms as a product discovery tool. 

Facebook's basing its Metaverse team in Europe, which could be a measure to help it improve relations with EU regulators.

SEO maven Kevin Indig helps fellow SEOs and search marketers successfully navigate the pitch and ask on three pillars The post How to get buy-in from the C-suite appeared first on Search Engine Watch.

Local marketing is a huge topic and there’s a lot to do here but one fundamental task to start working on first is building your organic search presence The post Three organic search opportunities for your local business appeared first on Search Engine Watch.